Tracking for Attentive

Growify enables you to track the performance of your Attentive Ads using UTM parameters. This guide will walk you through how to properly set up tracking so you can measure Attentive Ads impact across your customer journey inside Growify.

Table of UTM parameters

Here is a table with all UTM parameters that Growify will use to track all new and existing Attentive Ads.

UTM Key

UTM Value

Alternative UTM Key

Description

utm_source

attentive

Attentive Source Channel

utm_medium

text

Campaign ID


1. Enable UTM Tracking in Attentive

  1. Navigate to the Settings tab in your Attentive account.

  2. Select Google Analytics from the menu.

  3. Ensure the Enable Google Analytics Link Tracking toggle is switched on.


2. Configure UTM Parameters

  1. Input "attentive" in the UTM_Source field.

  2. Input "text" in the UTM_Medium field.


3. Add UTM Campaign Name

  1. For each campaign, click the URL button and input the unique UTM campaign name to identify the campaign.

  2. Click Save to apply the settings.

You're All Set! 🚀

Need help? Visit our Product Documentation or Help Center or contact our support team.

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